Our history

Twenty years of Hot Desking with FlexWhere

FlexWhere was introduced in 2000. Ten years later, Dutchview acquired the software. A large team of programmers and UX-designers is currently working on new features every day. FlexWhere is an indispensable part of the hot desking mode of working at dozens of large organisations worldwide.

It was Bill Gates who introduced the world to The New World of Work in his White Paper ‘New world of work’in 2005. This was not a new concept in the Netherlands. Forward-thinking companies and government institutions, such as municipalities and water boards, had already introduced flexible working and desk sharing.

FlexWhere came just in time for those innovative organisations. In 2000, a student introduced the software concept for flexible working to his teacher. A municipality was his first customer. Back then, the software was specifically written for this municipality.

Launch customers now also satisfied users

In the first few years, FlexWhere was not actively marketed. That changed in 2010. During that time, the Municipality of Zaandam became a customer. A few months later, the Rhineland Water Board followed. These organisations still remain as satisfied FlexWhere users.

One of our first logos.

The software got a boost again when the student met with Rutger-Jan Loenen and Michiel Otterloo. Their roots were in construction and they wanted to design software for the building sector. A location-based system like FlexWhere was exactly the concept they were looking for. This developed into Ed Controls.

Loenen and Otterloo brought incorporated both FlexWhere and Ed Controls into a newly established company: Interactive Blueprints. Jan Willems became the third director. He was already involved with FlexWhere as a business consultant. They set up the head office in the historic city of Deventer in the Netherlands. The three still constitute the management board.

FlexWhere makes working easy

The guiding principle for Interactive Blueprints was – and still is – that software should simplify work. That’s why both FlexWhere and Ed Controls are made with ease of use in mind. That focus turned out to be spot-on. More and more organisations started inquiring about the software.

The growing number of FlexWhere users required a new approach.

The software for shared spaces and meeting room management was no longer made specifically for individual customers. Interactive Blueprints converted the system and FlexWhere has since been available as a Software as a Service (SaaS) product.

FlexWhere wins a European tender

The introduction of FlexWhere at the Municipality of Rotterdam proved that the software had reached maturity. In 2016, the company won a European tender for the deployment of desk sharing.

The second largest municipality in the Netherlands uses FlexWhere at four large buildings with around 5,000 workplaces. More than 12,000 city workers use the software daily to find a workstation or meeting room.

Due to its success in the Netherlands, companies in other countries took an interest. In Belgium, a partnership with Ikanda was signed. Soon, FlexWhere was introduced at several major insurers. The apps and website are now also available in English and German.

The name of Interactive Blueprints changed to Dutchview information technology at the end of 2018. That was not merely cosmetic. The company took another professional leap forward and obtained the ISO 9001:2015 and ISO/IEC 27001:2013 certificates.

Hot Desking is becoming increasingly popular

About twenty years after the inception of FlexWhere and fifteen years after Bill Gates’ prediction, more and more organisations are starting to work agilely and share desks. In addition to government agencies, FlexWhere is also used by multinationals, museums and international non-profits.

The Municipality of Zaanstad was one of the first FlexWhere users.

FlexWhere is keeping pace with this growth. For example, the introduction of the Control Centre shows facility managers statistics for locations, workplaces and meeting rooms. Plus, the Control Centre enables them to digitally manage buildings, workplaces and meeting rooms.

While organisations use FlexWhere more and more independently, Dutchview is offering ever more expertise. The company takes care of privacy, security and support, while the FlexWhere experts help with the introduction of flexible working.

More convenience and more information

As time progresses, FlexWhere will too. With continuous improvements, it will make it even easier on its users and facility managers. Easier to find a free desk, a colleague, and a meeting room. ICT departments and building managers are be able to better manage buildings, workstations and meeting rooms more efficiently.

The goal of FlexWhere remains the same as at the start, some twenty years ago: Making work smarter, simpler and more enjoyable.

Our office in Deventer.


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